Mar
12
How to Decide If Making Gift Baskets for Stores is For You
Filed Under Pricing Strategies, Sales-Increasing Strategies | Leave a Comment
It’s natural, as word gets around about your designs, for other retailers to contact you to create their gift baskets.
At first, you may be flattered.
Then you might wonder if splitting your time between your business and someone else’s is possible or if it’s a smart move, as this new type of client may ultimately become a competitor.
Your decision to accept or decline these projects depends on pre-set goals. If “no,” you simply turn down the request, but if “yes:”
These questions are part of the decision-making process, as setting goals and objectives ahead of time will allow you to understand the monetary benefits of becoming your area’s ultimate gift basket expert.
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Creating gift baskets for other stores may be glamorous, but without knowing how to get accounts and what to charge, there’s a huge chance that you’ll leave lots of money on the table. Can you afford that?
Join me on Tuesday, April 1, for a 60-minute teleseminar that reveals how to increase your income by outsourcing your gift basket expertise. This teleseminar is open to the first 12 people who sign up to ensure that all questions are addressed during the call.
More information on this page:
http://www.GiftBasketBusiness.com/teleseminar.htm
Feb
17
Make Marketing Your Gift Baskets an Easy Process
Filed Under Sales-Increasing Strategies | Leave a Comment
Your own sales records of who’s purchased gift baskets from you in the past gives you reliable information about three marketing must haves:
1. The market that currently buys so that you can target similar people.
2. Knowledge about which gift baskets sell most often versus which ones are lagging in sales.
3. Mailing addresses and/or Email addresses to notify customers and prospects about reasons to buy.
These elements help you develop a solid strategy for connecting with people who are most likely to purchase every month.
What’s your marketing plan to show how valuable your gift baskets are in the lives of people you serve?
Jan
27
Five Steps to Achieve Success with Gift Baskets
Filed Under Sales-Increasing Strategies | Leave a Comment
Designers whom I mentor asked me to put together a report to help them build a better business in 2010. That special report was created late last year and is now available to you.
To receive your report, join the Gift Basket Business fan page on Facebook. The fan page is the only place where you’ll have access to links to receive additional reports available throughout the year.
Here’s the link to join the page and download the report, Five Steps to Achieve Success with Gift Baskets:
http://www.facebook.com/pages/Gift-Basket-Business/271093563655
Also, be sure to follow BasketSupplies on Twitter at http://www.twitter.com/BasketSupplies for tips, techniques, and links to your favorite wholesalers with products and supplies to grow your business.
Jan
6
After speaking with a hospital gift shop manager, I realized that many of them are open to gift basket designers supplying the shops with certain types of gifts that are quick and easy to make.
These shops aren’t looking for the gift baskets we normally design, as they’re too expensive for customers coming in for a quick get well or congratulations gift.
For example, the baby gift shown at RetailWraps.com is one that’s simple to create and affordable for you to sell to hospital shops that re-sell such gifts.
Visit local hospital gift shops to see their merchandise. Then decide if supplying them with bundled gifts is for you, and add this lucrative niche to your plan.
Nov
11
An Easy Way to Market Each Month
Filed Under Planning, Sales-Increasing Strategies | Leave a Comment
It’s possible for you to get so wrapped up in creating gift baskets that you overlook the need to market your business.
When that happens, your gift basket business becomes more of a hobby than a profit-based enterprise.
How do long-time designers ensure that marketing is an automatic process? They implement three steps:
1. Choose the product that customers prefer receiving each month to learn about new designs.
2. Rotate several options for clients to review and purchase occasional and everyday themes.
3. Set up the marketing system in six months intervals so that automation is completed in that time frame.
You’ll find more marketing options in the book, 101 Ways to Market Your Gift Baskets.
Sep
2
It’s easy to systematize your holiday orders and referrals while increasing your sales. What’s required is following three guidelines that are simply to add to your order form.
That’s the subject of this week’s newsletter.
You’ll also learn about introducing yourself while networking, which goes far beyond saying, “I make gift baskets.”
Join the Basket Biz membership by clicking here. You’ll receive a weekly newsletter, a monthly newsletter by mail, and an online monthly video where you’ll watch and learn a great design technique.
Aug
26
Three Marketing Ideas for Big Holiday Sales
Filed Under Corporate Selling, Sales-Increasing Strategies | Leave a Comment
What’s the secret to capturing business from customers who will only turn to you for holiday gifts?
That’s what you’ll uncover in this week’s issue of Basket Biz, and you’ll also find many ideas to increase your holiday sales in 101 Ways to Market Gift Baskets.
Join the Basket Biz membership by clicking here. You’ll receive a weekly Email newsletter, monthly print newsletter, and link to watch a monthly video.



