Gift Baskets Newsletter » SALES AND MARKETING

If You Want More Publicity for Your Gift Baskets, Check Out These Tips

Shirley George Frazier — Thu, 08 Dec 2011 18:51:52 +0000

Small businesses are known to use the same techniques year after year to gain attention through the media.

They know not to re-invent the wheel when tried-and-true methods work.

Here’s a list of popular ways to get press attention:

Making presentations to large and small groups, at corporate events and morning business meetings.
Appearing on radio talk shows that focus on general business and financial issues.

The final three tips are revealed in Basket Biz, the newsletter solely for gift basket professionals published every Thursday.

Subscribe by clicking on this page link to learn, grow, and profit with gift baskets throughout 2012.

© 2008-2010 Shirley George Frazier. All rights reserved. Shirley George Frazier is the world's expert on the gift basket industry, professional speaker, and author of How to Start a Home-Based Gift Basket Business, The Gift Basket Design Book, and Marketing Strategies for the Home-Based Business: Solutions You Can Use Today. Visit GiftBasketBusiness.com for DVDs, CDs, reports, tips, and more to learn, grow, and profit with gift baskets.

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How to Start 2012 with Success You Really Can Achieve

Shirley George Frazier — Thu, 10 Nov 2011 19:45:10 +0000

Your time is now divided between filling holiday orders and reviewing your 2012 sales and marketing plan so you know what to do and how to proceed in business before the New Year arrives.

You not only have all products in stock, at this point, to design holiday baskets but have also created a sales estimate for the first quarter of 2012 and know what type of promotions you will set in motion to achieve your goals.

Informal surveys show that companies that plan ahead in this manner profit up to 35 percent more than those that don’t.

The most profitable plans for each quarter include:

Marketing every day
Calling customers
Attending events
Reading success stories
Improving customer service
Perfecting the elevator pitch

It’s time to push your fears aside and try something better in the New Year. Why? Because your business will not succeed if you don’t go beyond where you are right now.

Your success is the focus of the teleseminar, 3 Things I Did in My Business from January to March to Increase Earnings by $10,000 and How You Can, Too, scheduled for Thursday, November 17.

You’ll find information about the event through this link. If you’re serious about gift baskets being the business that pays for a lifestyle you want to enjoy, join us to learn how to do it.

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Here’s How Asking for Customer Feedback Grows Business Fast

Shirley George Frazier — Mon, 15 Aug 2011 13:44:56 +0000

Creating and distributing surveys isn’t a glamorous task.

However, the feedback you receive will help you to craft better marketing messages, and that leads to increased sales.

Isn’t that the glamour factor you want to achieve?

Here are three tips for setting up your survey.

1. Choose the distribution method.

2. Ask clients no more than 12 questions.

3. Offer an incentive for timely response.

These tips were explained fully in Basket Biz, the long-running newsletter that’s published every Thursday and delivered by email.

Want to get your copy? Click here to subscribe to Basket Biz, the free online publication, on this page at GiftBasketBusiness.com.

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Bronze Level Membership Now Available at Golden Basket Club

Shirley George Frazier — Fri, 15 Jul 2011 17:22:43 +0000

Thanks to input from many of you, this month we’re unveiling a new Golden Basket Club membership level.

The Bronze level includes a monthly video and a premium newsletter.

Both parts focus on the corporate side of business and basic to advanced design techniques.

Click here to read more about Bronze membership at Golden Basket Club and sign up to receive charter member gifts valued at over $100.

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Do You Have a Basket of the Month Club?

Shirley George Frazier — Thu, 03 Mar 2011 18:47:41 +0000

This week’s newsletter shares tips on how to create your own Basket of the Month Club and also invites you to learn more about the upcoming teleseminar, 10 Ways to Change Your Gift Basket Sales from Drab to Fab: The Insider’s Guide to Increase Your Cash Now.

Click here to subscribe to Basket Biz, the weekly newsletter published on Thursday and sent to you by Email. I look forward to welcoming you.

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