Dec
16
How to Make Better Bereavement Baskets
Filed Under Bereavement | Leave a Comment
So many of your gift baskets are created for happy occasions, but when making bereavement baskets, it’s important to include items that calm and soothe grieving relatives.
You’ll find a list of potential products for this theme on this page at GiftBasketVideo.com.
Some customers will request fruit, which can be found at a local market if you don’t readily keep fruit available.
Your mission is to create a gift that brings comfort to the receiver, so ask as many questions as possible about the recipient during the order so that you match their preferences as closely as possible.
Apr
22
Two-Step Your Way to Corporate Sales
Filed Under Corporate Baskets | 2 Comments
Getting corporate sales takes more steps than simply making a presentation and writing the order. The dance is a bit deeper.
Here are three more parts to consider during this waltz.
1. What does the client think they want? This is the first piece of information to collect when making contact, and what they think they want may not, in most cases, mirror what they actually buy.
2. Which inventoried products will match their preferences, and what will you have to buy? There’s also a chance that the client will ask you to include some personalized items from their own inventory.
3. How much is the client willing to spend? “What’s your
budget?” is the question you’ll ask during the presentation, and prepare to show the client items within that range and at least one above it.
Do your meetings with clients, whether by phone or in person, include these considerations? There’s more, but by starting with this, you create a good foundation that moves you closer to getting clients to say “yes” when the waltz ends.
Mar
15
NOTE: This is the final Sunday newsletter, as I’m now concentrating on information to add to GiftBasketBusiness.com and specific business-building and revenue-raising strategies for Golden Basket Club members. The Wednesday newsletter will continue. Thank you for your subscription.
Next month, a plan to profit from corporate sales is your prime mission. How will you accomplish this?
1. Start planning now to connect by phone, letter, or Email, with executives and other bosses in your database.
2. Begin creating gift baskets that combine spring-based snacks with office products.
3. Offer small and large designs, reminding customers that both are necessary for support staff at all levels.
My main focus every April is to walk out of a corporate office with no less than 24 gift basket orders, and I often exit with much more. With planning, I know you’ll also meet your target goal.
Click here for more ideas in the article, Boost Your Corporate Sales in April.
Jan
18
Cellophane Wrap, Baby Baskets, How to Find Wholesale Supplies
Filed Under Baby, Cellophane, Shrink Wrap, Bags, Wholesale Suppliers | Leave a Comment
CELLO-BRATE YOUR WRAP STYLE
Yesterday, at the Philadelphia Gift Show, attendees watched as I demonstrated how to wrap a small gift with three types of cellophane.
One print was an inside wrap, another enclosed the entire gift, and the third one was a fan topper. None of it clashed, which proves that multiple wraps can work together and look attractive.
Wednesday’s newsletter clears up questions you may have about cellophane and shares tips to ensure that you don’t overspend at trade shows while considering which prints will bring you the highest profits.
NEW LAWS FOR LITTLE ONES
Everyone gets nervous when government starts to intervene with product laws. That’s what’s happening in the U.S., where baby goods are now under strict examination for lead particles.
Are the products currently in your inventory destined for the trash? This article uncovers the new rules for your baby baskets, including links to explanations so that you find yourself on the right side of the law.
BASKETS IN YOUR BACKYARD
The closest wholesale supplier to my shop is just five minutes away, but that’s not true for everyone. Or is it?
A designer recently asked how to find products in her state. You’ll find my suggestions to locate sources at Ask The Gift Basket Expert. It may provide clues to help you uncover a source you didn’t know is steps away from your workshop.
Jan
4
New Year Sales, Baby Gift Baskets, Selling Wholesale
Filed Under Baby, Sales-Increasing Strategies, Wholesale Selling | Leave a Comment
HOW TO SUCCESSFULLY START THE NEW YEAR
You’re certainly not alone if your 2008 sales were lower than what you sold in 2007. Though it was challenging, there are ways to gain market share in the first half of 2009, which will help to increase income in the second half of the year.
Wednesday’s newsletter reveals how five designers view what is achievable and how they will proceed. Consider their words inspiration to kick start your new year.
BABIES BRING BUNDLES OF SALES
Newspapers concentrate on many of the same stories when the year changes, including who gave birth to the first baby within each city. This is good news for you, because the stories also concentrate on the popularity of gift baskets for babies.
This article at the Gift Basket Business blog includes a link to a baby story and also shares ideas for creating baby baskets through a series of videos you can watch online.
IS IT TIME TO CONSIDER COLLABORATIONS?
One way to sell more gift baskets, as mentioned in Wednesday’s newsletter, is to split the profits with a retail store owner who will provide space to display your designs.
This option may be good for you, especially if you’re home based. That’s why selling gift baskets outright at a wholesale cost may be a better deal for you today than selling on consignment.
Here’s an article with information that helps you make a decision about this lucrative opportunity.
Nov
9
TIME OFF FOR EARLY SALES
You pull out all the stops and convince clients to buy, and sometimes that means spending less time with family and friends because a client calls on December 24 to place a last-minute order. Does that happen to you?
It’s also happened to me, but now I know better. Wednesday’s newsletter gives you permission to say “no” to last minute buyers and provides other regulations to keep you sane and happy.
THESE THREE MAKE BUSINESS THRIVE
Why reinvent the wheel when you can pattern yourself after successful designers? These savvy retailers have three things in common to make sure they connect with customers and choose the right marketing strategies. See which three items I refer to in this article, and I also mention two more to keep in mind.
BASKETS WITH BRAND NAME PRODUCTS
Is it okay to put Victoria’s Secret, Hershey’s and Trader Joe’s products in your gift baskets without permission from these companies? That’s what a designer wants to know. You’ll find the answer at Ask The Gift Basket Expert where you’re welcomed to join the conversation.
Sep
28
Know Your Customer and Your Competition
Filed Under Competition, Customers, Thanksgiving | Leave a Comment
GETTING TO KNOW THEM AND SELL MORE
Isn’t it wonderful when a client says, “How did you know?” with a big smile on her face as she realizes you understand her without telling you anything? This bonding is possible when you listen with your eyes and ears.
Wednesday’s newsletter is all about relationship building to increase sales to current clients, and it also introduces you to the new site OrganicWholesaleSupplies.com.
IS YOUR COMPETITION RIGHT NEXT DOOR?
Retailers selling gift baskets are easy to spot because they flaunt designs in store windows. Others aren’t so easy to detect.
This blog article explains how to install online tools that uncover where competitors are located and easily set up programs to deliver their information into your Email.
HOW TO GOBBLE UP NOVEMBER SALES
Have you considered offering clients gift baskets for Thanksgiving? This November holiday can be just as lucrative for your bank account as Christmas, especially if you tell clients the benefits of standing out of the holiday gift-giving crowd.
Read this idea about hostess gift baskets before creating a plan to offer gifts for personal and professional giving.
Save Time – Gift Basket Biz Plan
Popular Gift Basket Books
-
