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Get These Books to Prosper!
Aug
26
A winning plan to increase your gift baskets sales won’t fall from the sky. You must be committed to follow a solid, well-organized action plan that you either write yourself or get help to write from outside sources.
Joining a local gift basket group can be helpful, a topic that’s raised in this article about creating a mastermind group.
But what if you’re not a mastermind member or have a gift basket group near you? If that’s the case, here’s three ways to get your plan crafted for action.
1. Write down the results you want first, then work backwards to set the objectives.
2. Broaden your pool of potential clients. If one real estate firm is your customer, contact other industry participants.
3. Check your budget, making sure that you have enough money to start and follow up on every aspect of your plan.
Putting your plan on paper and creating action steps will increase your corporate gift basket sales quicker than simply wishing and hoping that your business turns around.
Learn More:
Want help in designing a gift basket sales plan?
Sign up for the upcoming teleseminar, Corporate Gift Baskets: How to Find Clients and Get Orders. The 15-minute preview call is Tuesday, August 31. Click here for details.
Aug
12
How to Plan Now for Christmas Gift Basket Orders
Filed Under Corporate Baskets, Sales-Increasing Strategies | Leave a Comment
Even if you’re the greatest designer in your region, customers will not line up at your door to buy gift baskets! There are simply too many competitors for them to choose from whether due to convenience or budget.
This means you must create a step-by-step campaign by computer or on paper to contact your customers every two or three weeks starting now to get attention and sales.
The need for such a campaign is necessary today as it was years ago.
A gift basket store owner I interviewed in 2001 gained most of her Christmas orders by sending customers a Year 2000 printout in early October showing who received past orders along with an easy way to order new gift baskets with delivery instructions on the same printout.
Yesterday, I delivered a customized snack bag to a bank teller, something I promised to create because of the teller’s impeccable service. The cellophane-wrapped gift included multiple snacks, bowls, and napkins for every employee’s enjoyment, including the branch manager who requested my services on the spot to create holidays gift baskets for her top clients.
Whether by mail or in person, the time is now to develop and launch your Christmas action plan to encourage customers to order holiday gift baskets.
You’ll find ‘Tis the Season to Start Selling and Pre-Holiday Q&A Part 1 and Part 2 helpful with this mission.
How will you proceed? Share your plans in the comment section below, or ask questions here to get your plan underway.
