Gift Baskets Newsletter » Product/Supply Problems

How to Make Sure You Have Enough Gift Basket-Making Items to Satisfy Customers

Shirley George Frazier — Thu, 30 Dec 2010 08:03:15 +0000

What’s your timetable for buying items needed for each gift basket occasion?

This decision is one that can make or break your ability to create quality designs for customers who depend on you for special event gifts.

For example, Valentine’s Day merchandise is best ordered by early January, Mother’s Day items by early April, and Father’s Day gifts by early May.

You’ll find this type of pre-planning critical to your success in 2011 due to lean inventory practices by some wholesalers and increased retail competition.

This is one of the topics to be explained in full during the teleseminar, 7 Super-Important Secrets to Know and Follow Before You Start Making Gift Baskets for Fun or Profit on Tuesday, January 11. Full details are listed at GiftBasketRadio.com, and a free gift is yours if you sign up by today.

Happy New Year!

© 2008-2010 Shirley George Frazier. All rights reserved. Shirley George Frazier is the world's expert on the gift basket industry, professional speaker, and author of How to Start a Home-Based Gift Basket Business, The Gift Basket Design Book, and Marketing Strategies for the Home-Based Business: Solutions You Can Use Today. Visit GiftBasketBusiness.com for DVDs, CDs, reports, tips, and more to learn, grow, and profit with gift baskets.

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Do You Waste Gift Basket Dollars?

Shirley George Frazier — Wed, 18 Nov 2009 15:12:40 +0000

Buying inventory (products and supplies) to create gift baskets is essential, and if you don’t know your customers and their preferences, there’s a good chance that you’ll buy the wrong items and end up with things that don’t sell.

This happened to me when I first entered the industry.

Understanding your customers’ likes and dislikes is a critical step before purchasing anything. You’ll find a general chart listing items that are general to everyday and specialty gift baskets at GiftBasketVideo.com, but take this list with a grain of salt.

Be sure to survey your clients ahead of time so that you make them and yourself happy with every sale.

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What’s Bugging Your Baskets?

Shirley George Frazier — Wed, 21 Oct 2009 19:30:22 +0000

Customers always appreciate receiving snacks in baskets, whether the junk food type or organic, and there’s something else that enjoys these goodies – bugs.

My first experience with this was seeing an insect inside a packaged bag. The product had no visible holes or tears, yet the bug was atop the product.

I took immediate action, and the situation ended to my satisfaction.

The article Is Something Bugging You? provides more insight on this creepy problem.

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