Nov
18
Buying inventory (products and supplies) to create gift baskets is essential, and if you don’t know your customers and their preferences, there’s a good chance that you’ll buy the wrong items and end up with things that don’t sell.
This happened to me when I first entered the industry.
Understanding your customers’ likes and dislikes is a critical step before purchasing anything. You’ll find a general chart listing items that are general to everyday and specialty gift baskets at GiftBasketVideo.com, but take this list with a grain of salt.
Be sure to survey your clients ahead of time so that you make them and yourself happy with every sale.
Oct
21
Customers always appreciate receiving snacks in baskets, whether the junk food type or organic, and there’s something else that enjoys these goodies – bugs.
My first experience with this was seeing an insect inside a packaged bag. The product had no visible holes or tears, yet the bug was atop the product.
I took immediate action, and the situation ended to my satisfaction.
The article Is Something Bugging You? provides more insight on this creepy problem.
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