Feb
24
Do You Wrap Other People’s Gift Baskets?
Filed Under Cellophane, Shrink Wrap, Bags, Ribbon and Bows | Leave a Comment
When I arrived at a bookstore to promote the book, How to Start a Home-Based Gift Basket Business, a woman attending the event asked me to use the gift basket she brought to show people how to make and wrap it.
I declined her request, as I had my own gift basket with me. In addition, my policy at the time was to only wrap my gift baskets and not ones presented elsewhere or brought into my store.
Within months my policy changed because I began receiving many cellophane wrapping and bowmaking requests. It became a lucrative part of business because customers preferred my professional styling.
You’ll find cellophane wrapping tips and a video at CellophaneWrapTips.com.
What’s your policy on wrapping gift baskets that you didn’t make?
Dec
30
I’m hosting a Twitter group called BasketSupplies to inform you about wholesale products, supplies, services, discounts/sales, and more to keep your inventory filled with items customers prefer receiving and appreciate giving.
Click the following link to join the BasketSupplies group and stay informed:
http://www.twitter.com/BasketSupplies
Nov
18
Buying inventory (products and supplies) to create gift baskets is essential, and if you don’t know your customers and their preferences, there’s a good chance that you’ll buy the wrong items and end up with things that don’t sell.
This happened to me when I first entered the industry.
Understanding your customers’ likes and dislikes is a critical step before purchasing anything. You’ll find a general chart listing items that are general to everyday and specialty gift baskets at GiftBasketVideo.com, but take this list with a grain of salt.
Be sure to survey your clients ahead of time so that you make them and yourself happy with every sale.
Nov
4
How Many Rolls of Ribbon Do You Own?
Filed Under Ribbon and Bows | 2 Comments
How much ribbon have you purchased since starting your gift basket business?
Ribbon is an obsession with us. The colors, styles, shapes, sizes and prints are more beautiful each season, and the opportunity to crown a gorgeous design with a stylish, hand-made bow can only be achieved when you have the perfect ribbon in stock.
If you’re not yet the owner of 50+ rolls, find out on the Ribbon and Bows page at GiftBasketBusiness.com why designers keep their stock plentiful.
Then join the lively discussion about ribbon on the Gift Basket Business Facebook group page, which you’ll find here.
Oct
21
Customers always appreciate receiving snacks in baskets, whether the junk food type or organic, and there’s something else that enjoys these goodies – bugs.
My first experience with this was seeing an insect inside a packaged bag. The product had no visible holes or tears, yet the bug was atop the product.
I took immediate action, and the situation ended to my satisfaction.
The article Is Something Bugging You? provides more insight on this creepy problem.
Oct
14
An Easy Way to Find Baskets
Filed Under Baskets | Leave a Comment
Baskets were everywhere when I started designing. I’m talking about empty baskets, the vessels that are the foundation for building the beautiful masterpieces our clients crave.
Now, due to consolidation, attractive baskets seem to be more difficult to find, especially in my state where I can see and touch what I’m buying before spending my money. Is this your problem, too?
A solution is closer than you think, and that’s the subject of this week’s newsletter.
You’ll find more about baskets here:
BasketsGiftBaskets.com
Basket Suppliers at GiftBasketBusiness.com
How to Price Nested Baskets
Jul
22
Another Way to Sell Mini Baskets
Filed Under Baskets | Leave a Comment
How to you rid your inventory of the small-sized baskets that are too tiny to create a gift basket design?
That’s the subject of this week’s newsletter.
Designers no longer keep these dainty vessels in stock because they’ve learned a better method for turning these products into instant sales tools.
You’ll learn more about this technique and the new Basket Biz print newsletter, which is distributed online and by mail to premium subscribers.
Get your copy by enrolling here.
Product of the Week:
If you expect to sell many gift baskets this holiday season, results will be dismal if you fail to plan. Putting a strategy in place ahead of time and following that strategy in a step-by-step format is the only way to fill your bank account while making lots of clients and receivers happy. If you’re ready to develop a winning strategy, it’s time to book an appointment with me.
I have openings in my schedule to talk with nine serious-minded designers by phone or in person (if you’re in the New York/New Jersey/Connecticut/Pennsylvania area) to get your plan in order before the big selling season begins.
Here are the dates and times (EST), and for this short-term opportunity this mentorship is $197, which is lower than the regular $350 investment. Choose a date and time, then click this link to schedule your appointment.
Once these dates are filled, there will be no additional opportunities to increase your business success.
Sunday, July 26 – 2:15-3:15 pm
Sunday, July 26 – 7:00-8:00 pm
Tuesday, July 28 – 12:30-1:30 pm
Tuesday, July 28 – 8:00-9:00 pm
Wednesday, July 29 – 2:30-3:30 pm
Thursday, July 30 – 11:15-12:15 pm
Thursday, July 30 – 7:30-8:30 pm
Friday, July 31 – 8:00-9:00 am
Saturday, August 1 – 7:45-8:45 pm
Click here now to schedule your appointment.



