Aug
31
Your Retail Store Policy, Insurance Protection, Wholesale Supplies
Filed Under Insurance, Wholesale Suppliers | Leave a Comment
READY TO LAY DOWN THE LAW?
Most retail stores have a policy that outlines the buying, exchange, and return procedures that protect them from customer liabilities that may occur during the store’s existence. I say most stores because you may not have a policy, but that’s about to change.
Wednesday’s newsletter tells what happened to me when a client complained and the good and bad I experienced that finally convinced me to put store rules in print.
HOW TO PROTECT YOUR PROPERTY
Do you consider business liability insurance to be an investment or expense? Like all insurance plans, it may be a burden to pay, but you certainly want coverage in place for unexpected disasters.
BEFORE I INCREASE THE WHOLESALE SUPPLIES LIST…
During September, the www.GiftBasketWholesaleSupplies.com site will expand to include new suppliers of baskets, foods, enhancements, and more. Is there a different or additional format that will help you find what you need?
Reply to this newsletter, and let me know. About 100 more listings will be added, and I appreciate your feedback on what will assist you on this site.
http://www.giftbasketwholesalesupplies.com/
Jul
27
How to Sell in the Summer, Insurance Tips, Target Market
Filed Under Insurance, Sales-Increasing Strategies | Leave a Comment
YOUR SUMMER SURVIVAL GUIDE
July and August are two months with notorious reputations for slow sales, but that’s not true for designers who’ve prepared a number of promotions that turn the tide from slow to super. Wednesday’s newsletter explains why it’s not too late to increase your sales right now. Try one of the options next week.
COVER YOUR ASSETS
I operated my gift basket business without insurance the first year I started designing. Then I read how someone working in another industry might lose their personal possessions because they were uninsured. Are you also working without a net? Learn more here about business insurance and how protect what your own.
HOW TO TARGET YOUR MARKET
Who is your customer? What are their traits, and how do you find them? Here’s one definition of target market, and this quick article shares information I cover in my PR and marketing seminar, which I’ll share in detail next weekend at the Orlando Gift Show.

