Sep
23
It’s Time to Focus on What Sells
Filed Under Customers | Leave a Comment
Many of you begin their gift basket career making designs using items that aren’t the right mix for people who you believe will buy.
Guess what? In 1990, I was just like you.
I quickly learned how to pair products with clients, and that saved me lots of time and money.
The CD, Getting into Gift Baskets, reveals how I made the connection between what customers wanted and how I choose products so that they’d be satisfied with every order.
You can order Getting into Gift Baskets through this link and also receive catalogs and other materials to get you focusing on what sells.
Sep
16
Five Ways Customers Build Your Business
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You have many customers that are loyal to your brand, so why are your efforts focused on convincing others to become customers when current ones are your main cheerleaders?
That’s the subject of this week’s newsletter, and find out how to say “yes” or “no” to donation requests. Tip – you’re about to get lots of invites this year, so know what you’ll say when asked.
Join the Basket Biz membership by clicking here. You’ll receive a weekly newsletter, a monthly newsletter by mail, and an online monthly video where you’ll watch and learn a great design technique.
Aug
19
There’s a chance that you won’t be able to fulfill every gift basket order that comes your way. When that happens, how to you ensure that the customer is still happy?
That’s the subject of this week’s newsletter.
You’re read information that increases your revenues while you share the wealth.
Click here to become a Basket Biz member and receive the weekly online newsletter, monthly print newsletter, and link to a monthly video to learn, grow, and profit.
Aug
5
Loyal customers who buy and recommend others deserve special treatment, not general updates that all the rest receive.
That’s the topic of this week’s newsletter, which includes three ways to show your appreciation after and between sales.
Join the Basket Biz newsletter by clicking here for membership. You’ll receive a weekly Email and monthly print newsletter by mail.
This Week’s Opportunity:
If corporate orders and frequent sales are two of your long-term goals, you’ll now find special reports available on these and more topics.
Seven reports are ready for downloading now, and the investment of $7 for each lets you get results without breaking the bank.
Apr
1
A designer called me last week in tears because two of her customers decided to move their long-time accounts to another gift basket business that recently opened in the area.
“I didn’t know they existed. I figured that the economy was hurting everyone, and this company caught me by surprise.”
I told her that the best way to start the healing process was to begin contacting her customers by telephone, assuring them that she’d work with each of them to keep their businesses strong and healthy during the downturn.
As expected, three customers ordered just because she made contact.
Maintaining silence with clients and expecting business to come to you is not the best way to profit, and as you read, silence can cause you to lose customers.
Connecting with people who buy helps them realize that you’re not just a gift basket designer, you’re also a partner in their success, saving them time and satisfying recipients who receives gift baskets from you.
Start making contact today, whether by postcard, letter, or telephone. You may be pleasantly surprised by who, all of a sudden, orders a gift basket.
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Not having an updated list of the competitors in your immediate area can be hazardous to your business. Do you know who they are?
The Gift Basket Business Report reveals exactly who’s selling gift baskets in your city, county, and state. This brand new report, for U.S. and Canadian gift basket designers, is just updated for 2009 and is delivered by Email one day after your order is received.
Invest $197 for this exclusive listing, and you’ll know at a glance the name and location of every firm in your state that designates itself as a gift basket business. Your address will tell us which U.S. state or Canadian report to send you.
Click here to order today before the $197 launch price increases on Monday, April 6.
Mar
18
Sell Gift Baskets for More Than Money
Filed Under Customers, Sales-Increasing Strategies | Leave a Comment
One gift basket retailer I coached in 2003 told me her main purpose for opening her store was “to make lots of money.”
While this reason may be on your list of priorities, what I’ve found to be more compelling, especially thinking about your business while standing in your customers’ shoes, is to consider how what you sell brings them joy, save them time, and solves their problems.
For example, I gave my bank’s manager a Christmas gift made from chocolate that I knew would serve double duty. The gift came from my heart, but I also knew that the manager would love what she received and would want to give the same to some of her customers.
Why? Because the gift would bring her customers joy, save the manager shopping time, and solve her “what to get them” problem. With one phone call, she thanked me and immediately ordered a dozen of the chocolates as Christmas gifts for bank clients.
Position your gift baskets as goodwill products that strengthen relationships between individuals and corporations. Yes, gift baskets will make you money, and they will also become a strong link between you, clients, referral customers, and strong relationships everywhere.
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If you’re having problems with your marketing strategy, the new Gift Basket CD Success Pack can help to solve your dilemmas. More than 200 solutions are revealed in this 6-CD set, ranging from marketing, corporate sales, organization, and legal topics.
These CDs normally cost $210, but for a limited time, you can receive all 6 for just $167, a $43 savings. There are 150 CD Success Packs available, and 119 are already claimed. Don’t wait to order your copies. Read all about the CDs here, or click this link to order now.
Feb
4
How to Steer Customers to Buy
Filed Under Customers | Leave a Comment
Creating new and interesting gift baskets and adding them to your Web site encourages customers and browsers to visit each month and order frequently.
As your site’s page numbers begin to increase, the navigation starts getting more complicated.
Adding a site map may be the answer. The navigation system on your home page contains the site’s main structure, but it doesn’t always help clients find what they want for corporate events, conferences, and everyday celebrations.
This is why an additional site map can boost business.
A site map is a handy tool if visitors neglect to bookmark a page, and it helps you provide every possible strategy to alert customers to special pages, gift ideas, return policy information and more.
The start of a new year is a great time to adjust your Web site. Perhaps a site map will prove to be a welcomed addition.
Not sure how to create your site map? Click here to see one at GiftBasketBusiness.com, visit a competitor’s site to see their structure (I bet they don’t have a site map, which is good news for you), or type “site map” into a search engine for ideas from Web sites worldwide.
Still don’t have a Web site? The steps I share at WebSitesForRetailers.com will get you started.
Save Time – Gift Basket Biz Plan
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