Jul

22

Your Corporate Gift Basket Profit Plan

Filed Under Corporate Selling, Planning, Sales-Increasing Strategies 

July and August are months when corporations make their decisions about how they’ll profit, what they’ll pay employees, and into which departments monies will be distributed in the upcoming year.

This is a wise time for you to make commitments about your business as well for end-of-year sales and your 2011 action plan.

  • Start by reviewing last year’s sales and deciding to increase that amount by a certain percentage such as 15 or 25 percent.
  • Then begin deciding how you’ll contact new and current customers to capture their early holiday orders.
  • Finally, write on paper your big goals for the new year and objectives that will secure those plans.

What I share above is how I developed plans for my business many years ago. My percentage increase plan was 20 percent, and that was exceeded by gaining accounts from my bank’s manager and insurance agent.

Postcards were my big contact plan along with sales that came from a newspaper feature story about my business. Television appearances were my big goals for the next year, a feat I once thought was not achievable but transformed my business for the better.

The GiftBasketBusiness.com blog post, Four Ways to Woo Corporate Clients, shares insights that were inspired by designers’ questions about getting corporate sales.

Your success story will be different than mine, and most of all you will accomplish more and increase sales quicker because of the low and no-cost promotional opportunities available to you today.

Plan to succeed, or don’t plan at all. You’ll receive whichever reward fits into the category of your choosing.

Read these related articles:

  1. Crafting a Plan to Profit
  2. How to Plan Now for Christmas Gift Basket Orders
  3. Three Ways to Increase Corporate Sales
  4. Three Ways to Increase Your Corporate Sales
  5. How to Create Your First Quarter Marketing Plan

Comments

Comments are closed.