Oct

28

Will Your Gift Basket Business Succeed or Fail?

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If you’re starting your gift basket business now, there’s good news as well as valid concern about your future.

The good news is that gift baskets sell briskly, as this is the time when individuals and corporations order more frequently than at other times.

Concerns about building your business range from creating a steady stream of sales during non-holiday months to staying updated with the latest industry trends.

One new gift basket designer asked me about her potential, and you’ll find her question and my answer at Ask The Gift Basket Expert.

After reading the post, you’re welcomed to give the designer more feedback from your perspective and experience.

Oct

21

What’s Bugging Your Baskets?

Filed Under Product/Supply Problems | Comments Off

Customers always appreciate receiving snacks in baskets, whether the junk food type or organic, and there’s something else that enjoys these goodies – bugs.

My first experience with this was seeing an insect inside a packaged bag. The product had no visible holes or tears, yet the bug was atop the product.

I took immediate action, and the situation ended to my satisfaction.

The article Is Something Bugging You? provides more insight on this creepy problem.

Oct

14

An Easy Way to Find Baskets

Filed Under Baskets | Comments Off

Baskets were everywhere when I started designing. I’m talking about empty baskets, the vessels that are the foundation for building the beautiful masterpieces our clients crave.

Now, due to consolidation, attractive baskets seem to be more difficult to find, especially in my state where I can see and touch what I’m buying before spending my money. Is this your problem, too?

A solution is closer than you think, and that’s the subject of this week’s newsletter.

You’ll find more about baskets here:

BasketsGiftBaskets.com
Basket Suppliers at GiftBasketBusiness.com
How to Price Nested Baskets

Oct

7

Deliveries – For Free or For a Fee?

Filed Under Delivery Options | Comments Off

There’s lots of talk about gift basket delivery charges now that the holidays are approaching.

You may be tempted to not charge clients just to get the order, but do the calculations beforehand.

That’s the topic of this week’s newsletter.

I recently waived the delivery fee for a client, but that was after I made sure that other costs were covered. No one can determine this decision for you; it’s up to you to add up the charges and decide how to proceed.

You’ll find more about deliveries and charges in these articles:

Getting Paid Before Delivering Baskets
What’s Your Delivery Dress Code?
When a Customer Gets Upset, I…

Oct

1

How to Create Print Mail on a Budget

Filed Under Marketing Materials | Comments Off

You have plenty of gift baskets to show customers on your Web site, but how will you get them there?

Customers often want to see a brochure. This print material can be expensive, but it’s a vital marketing component, and online resources as well as local printers will help you to reduce the expense so that it’s considered an investment.

See brochure samples on this page.