Turn Small Orders into Big Profits

A big problem you sometimes face is receiving an order you think is too small. How many times have you heard a client say, I can’t spend more than $10,” or “My budget’s real tight, and I can’t spend too much.”

Is the amount the problem, or is it that you’re focused on getting big design orders that come occasionally, especially in these economic times?

I wholeheartedly believe that offering designs of $200 and more is crucial to your success. If you don’t promote the availability of designs in that category, you cannot sell them.

But the same individual client or corporate client who buys a $200 gift basket will require small gifts, too, and that’s when your diverse inventory and creativity come together to make petite arrangements that sell fast.

One of my clients requested 50 $8 gifts as a takeaway after a luncheon. At first I said to myself, “No way,” but then I reviewed my products and supplies, calling her back and accepting the order. My two requirements was to add my business card within the container and promote my business name on a wall banner during the event. She agreed.

If you can make a $200 gift basket, you can also create an $8 gift, especially when you accept a minimum order of 10 or more.