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Get These Books to Prosper!
Mar
25
Right now is the time to purchase wholesale item for Administrative Professionals Week and Mother’s Day gift baskets. You’re in one of the rare seasons when doubling up on inventory works to your advantage.
In previous newsletters, I’ve mentioned products that are evergreen, items that sell any time of the year no matter what the occasion. A mix of your own evergreen products along with spring-themed merchandise will sell now.
Consider chocolates packaged in spring-themed boxes, snack mixes in cello bags cinched with a flower adornment, and cell phone caddies that position themselves on desktops and home bureaus. These items will sell briskly for both occasions.
Another benefit to buying now is to ensure you have plenty of stock for Mother’s Day rather than waiting until the last minute when suppliers may not have what you need. That impacts on your profit, a disadvantage that works against your ability to satisfy clients and yourself.
Doubling up on inventory puts your mind at ease when suggesting product choices, and it also keeps your sales moving in the right direction.
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Due to popular demand, the report Financial Calculations for Gift Basket Designers will be available once more in a newly-revised edition.
This grow-your-business report, delivered by Email in PDF format, shows how to increase your sales by following a blueprint using one of four calculations – Keystone, Keystone Plus, Triple, and Triple Plus pricing. Look at all four examples, created with products available by wholesale right now, and choose the one that works best for your profitability.
The report also includes examples of how to calculate your break-even point and how to determine your profit and loss.
If numbers make your head spin, this report will make math easy.
Financial Calculations for Gift Basket Designers is available for the pre-production investment cost of $49.97 and will increase in price when completed, so click this link and order today.
Mar
18
Sell Gift Baskets for More Than Money
Filed Under Customers, Sales-Increasing Strategies | Leave a Comment
One gift basket retailer I coached in 2003 told me her main purpose for opening her store was “to make lots of money.”
While this reason may be on your list of priorities, what I’ve found to be more compelling, especially thinking about your business while standing in your customers’ shoes, is to consider how what you sell brings them joy, save them time, and solves their problems.
For example, I gave my bank’s manager a Christmas gift made from chocolate that I knew would serve double duty. The gift came from my heart, but I also knew that the manager would love what she received and would want to give the same to some of her customers.
Why? Because the gift would bring her customers joy, save the manager shopping time, and solve her “what to get them” problem. With one phone call, she thanked me and immediately ordered a dozen of the chocolates as Christmas gifts for bank clients.
Position your gift baskets as goodwill products that strengthen relationships between individuals and corporations. Yes, gift baskets will make you money, and they will also become a strong link between you, clients, referral customers, and strong relationships everywhere.
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If you’re having problems with your marketing strategy, the new Gift Basket CD Success Pack can help to solve your dilemmas. More than 200 solutions are revealed in this 6-CD set, ranging from marketing, corporate sales, organization, and legal topics.
These CDs normally cost $210, but for a limited time, you can receive all 6 for just $167, a $43 savings. There are 150 CD Success Packs available, and 119 are already claimed. Don’t wait to order your copies. Read all about the CDs here, or click this link to order now.
