Dec

24

Why Gift Baskets and Emotion Work Together

Filed Under Customers, Marketing Materials 

A person who comes to the door to receive your carefully-made gift basket never pouts. You’ll always see a smile on her face, even if the occasion is not joyous.

It proves, without a doubt, that gift baskets and emotion are permanently connected, and this angle is critically important when planning your themes and marketing.

If you’re planning on an avalanche of sales in 2009, finish the following tasks before the New Year’s ball drops in New York’s Times Square.

1. List the phrases you remember hearing from customers or recipients when they see the gift basket for the first time or express satisfaction by phone when re-ordering.

These phrases provide clues on how to position your marketing messages.

2. Decide which customer sentences about your wonderful presentation, service, or delivery will be added to each page of your Web site. Then add it as quickly as possible.

Comments and feedback turn fence sitters into buyers.

3. Plan a series of literature, sent by Email and traditional mail, that keeps your name and product visible every month.

When customers frequently see your name, they finally get the connection and order from you every time an occasion calls for gifts and baskets.

Here are three investments that will put you on track.

101 Ways to Market Gift Baskets, book or Ebook

99 Marketing Ideas to Make More Money CD, January-June. You’ll save $15 when ordering the July-December CD with the first one.

Low-Cost Secrets for Landing Corporate Accounts CD

Every order that arrives in my office before December 31 will include a special gift worth a minimum $30 from our inventory.

The type of emotion you feel each time you receive an order is the same feeling customers enjoy every time you ring their doorbell. Commit to marketing today so that both you and customers smile all year long.

Read these related articles:

  1. Local Baskets, Business Solutions and Organization Tips
  2. Play on Their Emotions
  3. Is Your Voice Mail Message Helpful or Harmful?
  4. How Donations Bring You Business
  5. Sell Gift Baskets for More Than Money

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