HOW DO YOU KEEP A COMPETITIVE EDGE?
I once interviewed two gift baskets shop owners with stores just steps away from each other. Although they were close in proximity, the two stores focused on thriving rather than hurting each other financially. Wednesday’s newsletter shares three tips I learned from two other designers who handle competition in ways that you will appreciate and be able to do on your own.

GAS PUMP LESSONS
Are you maximizing every opportunity to conserve gas when delivering gift baskets or traveling to presentations? Here are several ways to save money or adjust your delivery prices suggested by shop owners (including a florist) who shared advice in my local newspaper.

SOMETIMES “NO” IS THE ANSWER
Requests for a $100 basket at a price of $25 are hard to fill, and that’s one of the reasons why Top 10 Letters is popular item to help to quickly decline a sale. Turning down opportunities is what participants in other industries are doing more frequently in this economy. Read what they’re facing and how you can also keep your blood pressure from boiling.

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