PROSPECTING FOR PROFITS
Looking to achieve higher profits in 2008? There’s only one way for that to happen, and that’s through planning. Wednesday’s newsletter eases you into the planning process. It’s easier than you imagine, and you’ll love the results at the end of each month.

GIFT BASKET NEWS ON THE NET
Are you familiar with all of the gift basket business blogs? Aside from the one I write, here’s where you’ll find links to two places to bookmark for great tips and advice.

IS A RENTED LIST FOR YOU?
I know of several gift basket firms that rent mailing lists to find new customers. Would you consider doing the same? Solo Business Marketing gives you the good and bad about renting a list and also points you to an article with more insight.

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According to the media, January 1st is the day to resolve to do something better or faster, to start achieving planned goals, or stop participating in a bad habit.

Their agenda focuses on this same topic every January 1.

What’s on your agenda? Gift basket sales won’t sprout unless you plant seeds on a daily basis. Opportunities for marketing and media promotion will materialize when you take advantage of the contacts you’ve made, both face to face and online.

There’s no magic formula to follow to achieve success, but as with any business, you must apply steadfast determination to move forward every day to gain sales, referrals, new contacts, and future business.

Of course, there will be unforeseen circumstances that cause setbacks and missteps. But that’s just a small and necessary piece of the puzzle.

Stay focused to reach your business goals, and your resolutions will come true.

Review the sample calendar for ideas to keep your baskets selling each month.

Can’t get to a favorite trade show this spring? Here’s what to do.

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